Web Analytics Solutions

Measure, Measure, Measure

Analytics is the key to measuring the response and success of your campaign. It’s the first step: and it’s one of our core competencies. Knowing which campaigns are performing is top priority.

Know the Sources of Your Leads

Get deep integration with your existing campaigns, to view them side-by-side and compare response.

Know Where Your Leads Originate

It isn’t enough to have a vague idea of where your leads originate. Let advanced location data inform your decisions, and measure with precision down to the postal route.

Product Features

Precise Mapping Data

Multiple layers of mapping data geocode incoming leads from off-line channels, and advanced browser geolocation pinpoints visitors from the web & mobile web.

Conversion Tracking

There’s nothing more important than knowing how leads convert at each stage of the sales funnel: Not just who’s visiting, but how many times are they clicking the “contact now” button, or dialing your number.

Audience Demographics

What do your converters have in common? Get to know how to target them for maximum impact and ROI.

Unlock Your Marketing

Unlock the keys to better marketing today, and in the future.

Turn-Key Analytics Tools

We know that you turn to Google Analytics for much of your online traffic analysis. We’re Google Analytics experts, who have built tools for integrating with Google Analytics for the best business intelligence there is: And they’re available nowhere else. Find out more here.

Importable Dashboards

If you’re a Google Analytics user, your account already contains almost everything you need to know. But, you can’t just download it into your brain. That’s why we have developed ready-to-install dashboards, reports, filters and more, for one-click installation in your GA account.

Automation & Reporting

It can take time to tease out insights from your analytics data, IF you have time to even glance at them. Let us automate your reporting and analysis process, and provide recommendations and insights for improving your marketing and sales process.

Tracking Pixels

Custom Tracking Pixels record everything from single events through full transactions, conversion activities, phone calls, SMS messages and more. We unlock the secrets for you, and make all your activities better and stronger.

Turn-Key

We’re ready to launch today, with a clear strategy & a suite of tools, pre-configured to massage your data into the core of your business intelligence, decision-making, and development strategy.

Advertising Integration

There’s loads of data flowing into Google Analytics. If you’ve been using it long, you know it can get messy, and give a cloudy picture by virtue of the sheer volume of data. We can meticulously disentangle your response channels and campaigns for a crystal-clear view of each, including Adwords and non-Google marketing platforms such as Facebook, Twitter & LinkedIn.

Custom Integrations

Google Analytics will work smoothly on it’s own, with little more than a quick paste-in of the code. But if you want more details, and want to sweeten your GA data as it is collected, we will code up a site to store eCommerce data, right down to individual inventory items, to track functions such as cart abandonments, nearly-made inquiries, etc. Monitor website visitors live, and tweak the data before it gets to Google Analytics, for the best picture of your prospects.

eCommerce & Conversions

Whether you actively sell your products online, or simply generate leads, as eCommerce configuration provides you the information that you’re needing: sales funnel data, eCommerce insights, and ultimately, all you need to know about online (and offline) conversions (“conversions” are when customers give you money).

Measurement Protocol

Google Analytics isn’t just about counting website visitors. It has broad abilities to collect data on offline activities, such as SMS messages, phone calls through your IVR or other telephone system, inbound or outbound emails, and even invisible operations unrelated to any web visitor, such as coupon redemptions, and so much more. We take analytics to the next level, coalescing your offline information with your web analytics, for the most complete business intelligence picture anywhere.

Advanced Features Found Nowhere Else

Advanced, exclusive analytics found nowhere else. That’s not just “sales puffery”. We’ve coded custom analytics integrations and plugins to make lead response and attribution effortless. Don’t take our word for it: we’ll push every piece of response data for every campaign directly into your CRM and analytics suite in real time.

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